My team + I work closely with you to determine your research goals and align our strategy to get you the exact data you need to scale confidently.
Research Prep Questionnaire
45-minute Kickoff call
Ongoing access on Slack
We use advanced interview strategies to dig below the surface for quality data that'll set you apart from your competitors.
7-10 dream client interviews, recorded and analyzed
Custom interview script
Organized data spreadsheet
Walk away with my exact recommendations for how to implement your new findings in your business, so none of it goes to waste.
45-min Closing Call to walk through findings
1 week post-engagement Slack support
Business Breakdown & Goals Questionnaire
Research Launch Call (30 mins)
Bespoke Interview Script
7-10 Dream Client Connection interviews + recordings
Raw data, organized for easy use & implementation
Private Slack Channel for approvals + ongoing communication
Research Summary Report with key findings
Wrap-up call to walk you through data + Q&A
Access to full-service Marketing Consultant support:
Full Alignment Audit to determine gaps in marketing and offer suite based on data
360 Degree Marketing Analysis & recommendations on pivot, relaunch, or expansion strategies; messaging and positioning support; and strategic branding up-levels.
Everything included in the Signature Experience, plus...
3 quarterly 60-minute intensive sessions to assess the implementation of data and get real-time support in adjusting to market trends.
Custom Quarterly Informal Market Research Plan designed to keep you and your team tuned-into your client's inner world so your launches and new projects keep up.
Year-long slack support for market research questions, feedback, and consultant access.
Haley came to me wanting to level-up her service so she could attract the next caliber of clients, raise her rates, and feel confident AF in scaling her business to meet her big, bold dreams. Here's what she had to say about her experience...
Let’s say you’re looking to expand into a brand new niche without losing that mega authority you’ve built up in your brand so far. You need market research & strategy support to understand exactly what this new audience needs & wants so you can launch the most drool-worthy, million-dollar offer without slowing down the progress you’ve already made in your business.
You inquire with Forza Collective & we’re a match made in heaven (love that for us), so you officially get onboarded into the Forza Fam
I learn everything I need to know about your goals, dream client, and gaps in your knowledge so I can prep for a mega successful market research campaign. Forza works behind the scenes to build your dream client profile & draft a bespoke research interview script perfectly tailored to your goals.
I start scouting for dream clients to interview using my proprietary prospecting method & leveraging my superpower - my network!
Weeks 6 & 7
I interview and keep finding dreamy clients to chat with, recording everything along the way so you can peer into the process when I’m done!
I analyze everything and build you a deck that translates the data I found into custom strategies and recommendations to hit your major goals and then some.
You get an additional week of slack to ask questions and process your new strategies so you never wonder how to implement the data. Guesswork’s over - it’s time for you to go into the next phase of your business with MAJOR clarity on not only the WHAT, but the HOW & the WHY, too!
You come out a whole new level of CEO - one that has master’s level strategies and that “can’t touch this” kind of feeling when it comes to expanding your business. You’re quite literally *unstoppable*
The up-leveled consulting package that gets you on the fast-track to 7 Figures with the advanced strategies required for sustainable growth. This is for the high-level CEO who is ready to grow her team, scale her impact, and makes waves.
I joined forces with Aossey Creative, a social media strategy & management firm led by marketing expert and content strategist, Danyah Aossey. Together, we combine the power of market research and competitive analysis with full assessments, 1:1 consulting, and social media strategy to bring you a 7-figure action plan that's completely custom to you.
I get it! You're getting super curious now and want to know how long this whole thing will take, how much work I'll actually take off your hands, and which option is going to be best for you... so let's talk about it.
Market Research requires my team to talk to 7-10 dream clients, which means we’re navigating schedules & calendars for a lot of people! In that spirit, we don’t give you an exact timeline but instead aim for a range. For the Signature Experience, which comes with a full audit and recommendations report, you can expect a 6 week turnaround time! For the VIP package, you’ll get your research back in the same 6 week timeframe, but get a full year of market research support!
Awesome question - the DFY option is the only way to truly cut your time commitment to almost zero! While my team and I take on virtually everything, there are a few key pieces of the process where we'll need your input: (1) 10 minute survey to kick things off, (2) 30-minute onboarding call, and (3) 90 minute recommendation presentation. That's it! We're cutting 30+ hours of work off your hands :)
As much as I love keeping business fun and light, I can't escape the fact that I've got an MBA from a top ten Marketing school. I'm hardwired to approach business growth with a set of tried and true, proven strategies that I used while helping 9 + 10 figure companies expand, pivot, and scale; helping mission-driven non-profits increase their revenue; and supporting innovative start-ups enter new markets successfully.
The very first step in ANY of that work was market research (and I was DAMN good at it). The second step was applying that research to inform how my clients would best use their resources to grow, scale, pivot, and launch.
Now, I'm taking those strategies and adapting them to small businesses with big, bold goals that excite me a hell of a lot more than my corporate clients ever did.
Signature Experience: This is for the CEO who wants an MBA strategist to game-plan with her because she knows that her time is precious. You want a partner in not only the market research process, but translating it into a level-up plan that fuses innovation with luxury service.
VIP Plus: This is for the forward-thinker who wants to set herself up with a client-centered business designed to scale quickly! This option gives yearlong market research and marketing consultant support so you can keep your business up-to-date with the constant shifts happening in this online world!
🥳 Step 1 - celebrate yourself and your commitment to up-leveling your business with the client at the CENTER of what you do!
Step 2 - Fill out the application form! This doesn't lock you into anything, but gives me a better sense if this is the right fit for your business (I want you getting a TON of value out of this, which means I'll tell you if there's a better option for where you're at - even if it's not me!)
Step 3 - We hop on an optional 20-min Coffee Chat call to answer your questions and make sure we vibe! If you need a bit of time to chat, I get it! The best way to get that on the calendar is to fill out the application. Once I review it, i'll send an email your way with a link to book a call if I think we're a match made in heaven :)
No matter how sexy the market research is, data can’t serve your business without effective implementation.
That’s why every Done-For-You Market Research package comes with full-service consulting support to turn your data into dollars with advanced marketing strategies that go above and beyond the industry standard. You want mega growth coupled with thought-leadership…so the basic strategies you see recycled again and again are about to be a thing of the past.
We’ll take the juicy, past-the-surface level data we gather from your dream clients and audit that against your existing business strategy to give you a full recommendations report on how to up-level your client experiences, sales & marketing strategy, messaging and copy, brand image, brand amplification, and offer suite to ensure it’s fully aligned with the research.